Acquire, Engage and Reactivate Users

Integrated Product and Marketing Analytics.

Product Metrics. Keep your finger on the pulse of product KPIs that are tailored for your business.

Engagement.

Daily Active Users, Monthly Active Users, New Installs

Retention.

D1, W1, DAU/MAU

Activity.

Likes per DAU, Shares per DAU, Complete/View

Funnel.

Registration, Purchase, Upload, Invite

Performance.

Launch Time, Crash Rate, Download Failure Rate

Breakdown.

Cohort, App Version, Platform, Device Type,Country, Gender, Age, Campaign, Organic vs. Paid

Industries. Where Kubit Product and Marketing analytics have proven results.

Music.

Listen Completion, Upload, Join, Download Success Rate

Media.

Average View Time, Views per Session, Likes per DAU

Entertainment.

Plays per Session, Session Length, View Completion Rate, Average Screen per Visit

Education.

Views per Session, Completion Rate, Session Length

Social.

K-Factor/Viral, Shares per DAU, Posts per DAU, Invites per DAU

eCommerce.

Purchase Funnel, Value per Order, Session Length, Time to First Order

Travel.

Booking Funnel, Search, Property View, Intent, Application, Reservation

Gaming.

Sessions per User, Session Duration, Drop-off Rate, ARPU, ARPDAU, LTV

Health.

Time on Page, Active Visitors, Activity per Session/DAU, Churn, CTR

Marketing. Self-service analytics for the modern product marketer.

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